Vini 

Welcome! I am Vini. Vinicius Antonio Nolli Sasso, a self-made User Experience (UX) Designer and Researcher from Campinas, SP, Brazil. I am passionated about human-centered design, humanism, sciences, arts, culture and all the great feats of humankind. My latest 7 years have been into complex digital B2B, B2C, mobile and Web tools, systems, products and experiences for global scale enterprises - Robert Bosch, TCS, IBM, clients from Consulting business, IT, Life Sciences, Sales, Banking/Finance sectors. I have a bachelor in Design, and an educational track with UX topics with IDF (Interaction Design Foundation). I constantly train to sharpen my UX skills, and am looking for a Master degree on UX, or maybe a NNg certificate. Previous to User Experience I developed a work history with Interaction Design and Visual Design practices at local Media, Advertising, Communication and IT companies. Thanks for your visit!

Companies
IBM
UX/UI Designer2016-2021B2B, B2C

It is my first experience with global companies. I collaborated in a Design Team, then I coordinated UX Design for a portfolio of mobile and web tools/systems. Collaborated with other designers and individually, for Internal and external clients, a large-size client from the banking sector among them.

Residenciais magazine
Editorial Design2009-2013issues 39 to 83Campinas, SP, Brazil

The printed publication was targeted at an affluent demographics of luxury consumers at the area. Covers with global and local celebrities - actors/singers/sportspeople - were a given as the imagetic of choice for that target audience. Images color grading using Adobe Photoshop. Editorial Design using Adobe InDesign.

UX/UI Design
Click here to download my portfolio (PDF format)

It contains the following case studies:

Enhancing productivity, not burnout
A Web tool (IBM)

A mobile app that follows users
(IBM)

Work life made better
A Web-based material calculator tool for a client of Robert Bosch

The bank is listening
Improving a digital product portfolio with Web and Mobile products for a banking industry client (IBM)

Other links: Certification page

Enhancing productivity, not burnout
A Web tool for IBM

A mobile app that follows users
An app for IBM

Work life made better
A Web-based material calculator tool for a Bosch client

Illustrations & art
At the early years of my career I was dedicated to Visual Design and illustration. Had experiences with Editorial Design. After those I went back to digital/Interaction, transitioned into digital UX.

The portfolio deck PDF is focused on User Experience Design/UI and Research.

For samples on my previous work on Visual Design, Editorial Design, please reach me out. Chances are they'll have a deck of their own in the future.

As illustrations are currently a side project, you can check them out at my side projects page

There's one art/illustration project still here, as a highlight.

Illustrations & art
2004-2006Bauru, SP, BrazilSão José do Rio Preto, SP, Brazil

I began my career as a Graphic Designer and illustrator for local advertising, communications (Alto Astral) and an IT Consulting company (MSTECH). Some projects were printed media (posters, logo design), others digital (Web, website wireframes)

International Dramatic Arts Festival (2005)

Client: Arts dept. - São José do Rio Preto city hall

"Theme: The eye of the storm"

Tool: Adobe Illustrator

International Dramatic Arts Festival (2006)

Client: Arts dept. - São José do Rio Preto city hall

Theme: territories VS strategies

Tool: Adobe Illustrator

4 of Hearts - the band

My entry for an online collaboration project by IBM Design

IBM Design invited me to the 'Wild Ducks Playing Cards' anual talent showcase project. 'Wild Ducks' is an IBM code for designers - people who can't be tamed in their creative soul, and is also a reference to designer Paul Rand. I am the first designer from (and living in) Brazil invited for that project, and be sure I feel so much honoured for that.

Tools: Adobe Illustrator / Adobe Photoshop

Vinícius Antonio Nolli Sasso

Campinas, SP, Brazil

Work Experience

  • UX Lead/Designer at Robert Bosch (2022)
  • UX Researcher at TCS - Tata Consultancy Services (2022)
  • UI/UX Designer at IBM (2016-2021)

  • 2016 and previous - Interaction Designer (e-Commerce) | Editorial Designer (Media & Communications) | Freelance Visual Designer/Ilustrator (Advertising, Communications) | Interaction Designer (Trainee) (Media and Communications)

Certification page

Writer of articles on User Experience and Design at:
Collaborator at Design in Focus Design portal (Netherlands)
Topics: Innovation, Creativity and The Human Experience

Education

  • BA in Visual Design at Sao Paulo State University (Universidade Estadual Júlio de Mesquita Filho - Unesp), Bauru, SP - Brazil
  • UX certification from Interaction Design Foundation (IDF)

Unique achievements

  • The first designer/artist from (and resident in) Brazil with an entry showcased in the Wild Ducks Playing Cards global talent project by IBM Design.
  • Certified on Affordances by Interaction Design Foundation with a "top 10% learner" distinction, #4 top learner from Brazil, #15 from Latin America.
  • Side projects

    Part-time visual artist, musician, music producer.

    Side projects page

    I am also at: